• Aventria Health Group

Presenting Aventria Health Group’s Market Access/Brand Business Planning Workshop Series


The proven and proprietary Aventria PASS Model® (Product Assessment Success Strategy) provides a strategic framework for virtual workshops with your leadership teams to confidently develop robust brand/market access business plans with a focus on tactical execution to drive financial results.

“I thought the workshop was fantastic. Allowed the team to interact and share perspectives from individual functional areas. I think we came up with some great ideas and opportunities.” —Workshop participant, senior market access leader

Assessing Payer Transformation—“Market Access (MA) Quick Check” Webinars

This may be a perfect vehicle for Aventria to help you with a customized virtual workshop to anticipate, assess and align on brand impact of payer-controlled provider networks.

“MA Quick Check” is an agile, 2-hour facilitated workshop for your teams to ensure that market access insights are methodically collected and evaluated. They begin with a single trend that your leadership team sees emerging in the marketplace and necessitates an aligned understanding and strategy.

To learn more about Aventria’s Market Access/Brand Business Planning PASS Model and how we can help you strengthen your market access/brand planning process, please reach out to:

Dave Dierk, Co-President, 30-year sales and marketing thought leader in pharmaceutical diagnostics, biomedical, long-term care, managed care, employer, and pharmacy communications, at dave.dierk@aventriahealth.com.


Paul G. Pochtar, RPh, 25+ years of experience in leading the successful commercialization of both primary care and specialty pharmaceuticals throughout their life cycle, including several landmark oncology products and other specialty therapeutics, at ppochtar@pinnaclehc.com.

Making a difference in patient care by helping patients, providers, and payers collaborate on shared priorities